GUIRO
MARSEILLE
LAUNDRY RITUAL
THE FIRST MAISON GUIRO OFFERING
Marseille Soap
Laundry Detergent
A fresh perspective on a familiar tradition.
Inspired by the heritage of Savon de Marseille, our envisioned signature laundry detergent brings together a classic French soap story and the needs of modern home care. The experience is being developed with an emphasis on a pleasant clean-laundry fragrance, considered presentation and everyday practicality.
French inspirationRooted in the story of Marseille soap.
A considered scentA clean, comforting fragrance direction.
Made for daily ritualsDesigned with modern households in mind.
Product concept — details and availability to be announced.